Drents Museum in the Netherlands commissioned this permanent audio visual installation which opened in September 1997, and remained popular for 13 years. An educational and entertaining show (edutainment) which provided a new insight into the geology in Drenthe.
The story is told through a conversation between Mother Earth and a local character, who was infamous for his crack-pot theories and storytelling.
It begins 4600 million years ago and highlights 8 major time periods and geological events. It is told in three languages, Dutch, German and English. This exhibition proved so successful that it remained unchanged for 9 years and even then it was merely converted to digital projection to update the hardware.
Widescreen projection, ratio 11:2. (18 mins.) It incorporates 12 slide and 2 video projectors, with hydraulically driven objects around the theatre. Screen size 5 x 1 m.
Alex Rowbotham provided concept design, storyboards, asset creation, and art directed the final compositions produced using After Effects. Video clips, and media assets created and/or supplied by the production studio/agency.
