Created for Hertz as part of their trade show stand at the International Tourism Exchange - trade show - BIT (Borsa Internazionale del Turismo) 2002 in Milan, Italy.

Presented with six partners - Nissan, EuroDisney, ClubMed, Touring Club Italia, and Notturno Hotels. Several presentations were produced to introduce the new on-line service for tour operators/travel agents, a website provided by Hertz.

Vertical video wall, looping 1 min. Six partner videos running on six seperate LCD displays incorporated into the stand.

Alex Rowbotham provided concept design, storyboards, asset creation and art directed the final composition produced using After Effects.

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Photo Illustration

Tuscan Garden photo illustration - click for moreAn experiment, a montage series of images "Lorem Ipsum" inspired by time spent in Tuscany and Cornwall using techniques developed for multivision presentations.


Outdoor building projection - click for moreProjection installations, on both the interiors and exteriors of buildings as well as utilising more traditional screen formats - single and multi-screen. From museum installations to corporate and arts events, single projector presentations to full blown multi-projector, synchronised images and sound for architectural building 3D mapping.

Passing the Time

Time-lapse sequence photograph - click for moreCreation of time-lapse photography, whether to show change over an hour, a day, a week, a month or year(s). The resulting images can be provided as images or composed as an animated movie in any video format from DVD quality through to HD and 4K, plus for display on online.